Challenging customer perceptions

Light grey icon of a clock

15

min

There is no one size fits all solution when it comes to understanding your customers. In this course you'll explore how to challenge customer perceptions in a strategic, compelling and professional way to shape their understanding and appreciation of your products and services.

WCAG 2.1 AA accessibility

Customizable

Designed by learning designers

Challenging customer perceptions
Challenging customer perceptions
Challenging customer perceptions
Challenging customer perceptions

Learning outcomes

After completing the course learners will be able to:

  • Identify the key elements to challenge customer perceptions;
  • Use questions to determine customer needs, pain points, challenges and opportunities;
  • Examine and reframe misperceptions;
  • Identify the cause of problems and negotiate solutions;
  • Use stories to build rapport and trust with customersIdentify features of storytelling used to create emotion.

Course features

Speech bubble icon

Assessment

speech bubble icon

Audio transcript

Volume icon

Audio

video icon

Video

accessibility icon

WCAG AA 2.1 compliant

Add-on the Ready-To-Go Library of courses to our Teams or Pro plan.

Learn more

Related course

15

min

Mindful listening

Mindful listening

Applying mindful listening to conversations doesn't just boost productivity, it also results in a more respectful and collaborative office culture. Learn how to overcome common communication issues with this essential power skill course.

20

min

Digital accessibility

Digital accessibility

When was the last time you struggled to see, listen or navigate a piece of online content? For many people, this is a daily reality. This module guides team members through principles of accessible design for digital products.

15

min

Company onboarding

Company onboarding

Create a brilliant first impression for your new employees with this customizable company onboarding course. Get your newest team member up to speed faster, improve their satisfaction and reduce turnover with a streamlined onboarding experience.

Related blog