When and How You Need It

For rapidly scaling tech businesses, customer education is essential for effective onboarding, driving product adoption, improving retention, and supporting capital-efficient growth.

Traditional, one-size-fits-all courses often fail because users forget what they’ve learned or don’t have time to engage. That’s where personalised microlearning comes in - short, focused, context-aware lessons tailored to each user, delivered exactly when and how they need them. AI can make this personalisation even smarter, adapting content based on a learner’s behaviour, role, or previous interactions.

What is personalised microlearning?

Personalised microlearning is learning delivered in small, digestible chunks, designed to meet the specific needs, context, and skill level of each learner. In customer education, it helps users master software and get value in practical, meaningful ways without overwhelming them. AI can analyse usage patterns and learning progress to suggest the next most relevant module for each user, making learning more efficient and effective.

Examples of personalised microlearning in software customer education include:

• Interactive in-app tutorials tailored to the user’s role and previous actions
  
  
• Gamified modules teaching workflows that match the learner’s context
  
  
• Quick videos or tips triggered by specific in-product behaviour
  
  
• Lessons delivered in a customer academy based on prior progress or preferences
  
  

Each lesson focuses on a single learning outcome, making it easier for users to retain and apply knowledge.

Why personalised microlearning works for customer education

Most people struggle to remember everything they learn in a long course. Personalised microlearning improves retention and engagement by delivering knowledge at the right moment and in the right context. AI can support this by analysing engagement and performance, adjusting the content sequence, and even recommending modules automatically to maximise learning outcomes.

Key benefits include:

• On-demand learning, accessible in a customer academy or directly in software via a headless LMS like HowToo
  
  
• Practical and applied learning, focused on real tasks rather than theory
  
  
• Flexible and updatable lessons that can be reused across courses
  
  
• Scalable learning paths that adapt to the learner, allowing short bursts or combined modules for more comprehensive training
  
  

Microlearning with flexibility: Bite-sized or binge-able

Think of microlearning like Netflix episodes. Each short, personalised module is a standalone lesson, but users can also binge multiple modules to complete a bigger story. AI can recommend which lessons to binge based on a user’s interests, previous completion, or gaps in knowledge.

• Standalone lessons deliver exactly what a user needs at the moment of use, ideal for on-the-job support or just-in-time learning
  
  
• Bundled learning combines multiple microlearning lessons into a full course for users seeking deeper training
  
  
• Reuse and adaptability mean discrete, personalised modules can be slotted into different courses or contexts without rewriting content
  

How to apply personalised microlearning in customer education

1. Chunk your content into short, outcome-focused modules, each teaching a single feature, workflow, or skill
   
   
2. Deliver in context using a headless LMS to launch microlearning from a customer academy or directly in your software
   
   
3. Personalise the path by adapting modules based on the user’s role, experience, or prior behaviour in your product, supported by AI recommendations
   
   
4. Thread outcomes together by combining small modules to build complex skills or bundling them into full courses for learners who prefer intensive sessions
   
   

At HowToo, we create personalised microlearning lessons focused on single learning outcomes. These can be launched in a customer academy or triggered in-product for just-in-time support. Threaded together or bundled into courses, and guided by AI insights, they provide flexible, engaging, and effective customer education.

Start small, scale smart

Personalised microlearning isn’t just a trend - it’s a strategy for effective customer education. By delivering short, focused, and context-aware lessons when and where customers need them, supported by AI for smarter recommendations, you improve adoption, reduce support requests, and increase satisfaction.

Whether your users engage with bite-sized lessons on demand or binge multiple modules in a full course, personalised microlearning offers the flexibility, scalability, and relevance modern software customers expect.

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